Don't get stuck in traffic – drive it!

Automotive Dealerships miss significant revenue by not capitalizing on their existing customer base. With EFG's Maximum Customer Retention (MCR) program, we can drive traffic to your dealership and increase revenues in your service department – all at no cost you!

MCR is a turn-key, post-sale vehicle service contract (VSC) marketing program offered to dealers at no cost. We leverage our SalesEDGE® technology to extract 18 months of historical data targeting customers who:

• Purchased a car without a VSC
• Visited your Service department without a VSC, and
• Haven't visited your Service department for 7-9 months

Once we gather the customer data, we develop and send a direct mail piece that is branded with your dealership's information. Our specialized call centers accept in-bound calls for all inquiries and orders (i.e., no outbound calls performed). For every contract sale, the dealer partner receives $200 and increased revenues to the Service department. Additionally, you get the opportunity for increased customer interaction to build long-term loyalty.

For additional details on our MCR program, please contact EFG today!