Search Engine Marketing & Online Advertising

Fast Fact: EFG Makes Your Ad Dollars Count
On an annual basis, advertising is one of the top three highest costs for the businesses we serve. EFG's in-depth understanding of consumer behavior helps our clients maximize every marketing dollar.

Sorting out your paid options

The more competitive the field, the more challenging it can be to make your presence known online. EFG Companies can help you assess whether pay-per-click programs, banner ads, or other paid online advertising opportunities are right for your business. Just as importantly, we can show you how they fit into your overall marketing strategy — working in concert with other elements to generate a measurable return on investment. Services include:

  • Recommendation, implementation, and management of paid ads and search listings
  • Graphic design of online assets when applicable
  • Tracking customer responses to measure ROI
  • Constant reassessment and adjustment of online marketing tactics