A history of improved results through training excellence.

For more than 30 years, EFG has been helping already profitable automobile retailers achieve even greater success through comprehensive training programs widely regarded among the industry's best. At EFG, we believe training is the key to customer satisfaction, and that customer satisfaction is the primary driver of repeat sales and referral business - and therefore, the primary driver of dealership profitability.

Our mission is to equip automotive sales consultants, F&I professionals, service advisors, and dealership management with the knowledge, skills and tools that will elevate customer satisfaction while simultaneously increasing profit. Delivered by a hand-selected team of industry experts, our courses have been carefully crafted to help your dealership realize compelling, bottom-line benefits by guiding your employees to higher levels of performance and achievement.