Jennifer Rappaport brings more than 26 years of national and global marketing and operations management to her role as Chief Operating Officer at EFG Companies. She keeps EFG on the cutting edge of market trends. provides direction for strategic go-to-market initiatives, operational enhancements, and market-differentiating programs to drive client business. Prior to joining the team at EFG, Jennifer served as President and Chief Operating Officer of The Point Group for almost 10 years, where she helped drive more than $60 million in capitalized billings and served clients globally through an integrated marketing communications model which included branding, research, digital marketing, interactive design and development, search engine optimization, advertising, and public relations. Throughout her career, Jennifer has worked with brands such as, Shell Global Solutions, Sprint Retail, and the National Cystic Fibrosis Foundation.