Lauri Luckey is a 21-year marketing veteran with experience developing and managing integrated marketing programs for national brands in the automotive, healthcare and consumer packaged goods industries. Prior to EFG, Lauri served as the Director of Marketing and Interactive Services at MEDSEEK, Inc. and Healthvision, where she lead teams in the full management of healthcare marketing programs, including website strategy development, usability testing, creative design, content development, reputation management, ad campaigns, and pay-per-click program management. As the Senior Director of Marketing for EFG Companies, she leads her team in developing EFG’s marketing goals, objectives, and overall creative and communication strategies for both online and traditional marketing initiatives. In addition to leading the marketing efforts at EFG, Lauri’s extensive background in client relationship building enables her to effectively serve EFG clients as an extension of their marketing team.
